• Kirstin Duffield,

    Managing Director, Morning Data Ltd, Speaker and Mentor

  • Who am I ?

    The Owner & Managing Director of a software company, a mother of two teenagers and, I like to think, a genuinely good egg!


    A career in IT and Insurance with a hint of Marketing and Sales, a pinch of Management and Leadership and of course a healthy splash of humour and patience. My professional experience has seen me travel the world from the Middle East to West Coast USA and from Scotland to Madagascar, installing systems for the Insurance Industry from cradle to grave in the City of London as well as Eritrea and Sudan. Sympathetic to diverse cultures, expectations and experience as well as budgets and need. I have led a professional life that strives to do things just a little bit differently!

  • hortlisted as Business Leader of the Year 2017 by Women in IT

    One of Computer Weekly's top 25 most influential women in IT 2013

    Britain's Best Business - Businesswoman of the Year 2012

    Best Business Awards - Personal Achievement of the Year 2012

    Everywoman - SME Leader of the year 2012



    Taking Morning Data through the financial crisis with year on year growth, with an exemplary reputation, putting our clients and our Team first:

    • Insurance Times - Technology Partner of the Year 2017

    • Insurance Day - MGA Initiative of the Year 2016 with Ambant (finalist)

    • Insurance Times - Innovation of the Year with Cobalt Underwriting

    • Insurance Times - Partnership of the Year with Ambant Ltd

    • Insurance Times Technology Awards - Innovation of the Year 2014

    • Insurance Times Technology Awards - Business Partner of the Year 2013

    • Family Business of the year 2011

    With 20 years in the Reinsurance and Insurance Software Industry has given me experience in Systems' Analysis and Deployment, Training and delivery. Our business aims to provide superior solutions to the London and international software needs from Document production, Risk Management, Accounting and Claims with strong emphasis on Regulatory Compliance for all classes of business and all processing styles.


    Passionate about all kinds of challenges in small business life to stand firm in the face of corporate culture domination - it can be done differently!

  • My Blog

    Welcome to the blog! You can see my blog posts below.

    November 12, 2017
    More Posts


    Morning Data Ltd

    CEO/Managing Director 

    Feb 1998 – Present


    After taking over the helm in 2005 I have strived to develop the ideal combination of work life balance for my team with the needs of our clients. I have a wealth of experience in compliance, financial controls and system implementation assisting the smaller broker with the rocky road to success in the highly regulated world we now find ourselves within.

    Morning Data, founded by my father over 30 years ago continues to bring high quality, function rich, flexible solutions to the marketplace.

    We might just surprise you.

    Worshipful Company of Information Technologists


    Jan 2012 – Present



    Highlight your duties and achievements in a few sentences here. You can also describe the company a bit, for those who might be unfamiliar.

    Alpha Training Services


    Jan 1995 – Dec 1997



    Training Services provided in Microsoft Office for companies in the City of London and South West of England

    Computer Services for Industry (CSI)

    Marketing Executive 

    Jan 1992 – Dec 1994



    Responsible for Exhibition campaigns, marketing database maintenance and material design.



    Business Analysis

    Risk Management



    MGA Systems

    Coverholder processes



    Chartered Institute of Insurance

    Cert Cii Insurance 2010 - 2017



    Now studying for Diploma

    Brooklands College

    Marketing Diploma (Dip M) Marketing 1995 - 1996




    Oxford Brookes University

    BSc Hons Computer Science & Cartography 1991 - 1993



    IT & Cartography

    Roedean School

     1984 - 1989



    Describe your studies, involvements, and accomplishments at this school.



    Paula Duplock

    Compliance Officer / Policy Department at Meridian Risk Solutions Limited

    I guided the Management Committee within Meridian Risk Solutions Ltd to adopt the Broking System Morning Data provides in September 2010. We worked with Morning Data and commenced Training and went live three weeks early in December 2011. We have never looked back, the Company has a Broking System that every single employee uses in every Division and at an affordable cost for a Broking House. Meridian carried out the migration and training with ease using Novus and with such great support from all at Morning Data. In August 2011 the Company committed and upgraded to eNovus and this was the icing on the cake! The system looks and feels professional, the ability to search in various different screens at one time and see this all on the one page is fantastic. Meridian are progressing and using eNovus for the QUOTE function and therefore assisting the RISK, TRANPT, CLAIMS, functions avaliable. The Company has recently committed to the new services avalible SHIPPING DETAILS and SANCTIONS CHECKING. Not only does eNovus assist the Broker / Claims / Account's and Policy Divisions it is now becoming a vital tool with assisting the Compliance Division. The service provided from Morning Data is excellent, their communication, turnaround response time is fantastic. They are always happy to assist with any queries we have and if unable to provide immediate help will always resolve as soon as possible. The knowledge of all of Morning Data's employees is developing, this is a credit to them and the Company, this is extremely helpful when assisting us to develop eNovus within the Company. Morning Data always take on board any queries we have or any if we have any ideas to assist in improving the system they really do act upon this. For the first time our imput has been listened too and this is very refreshing. Kirstin and her team work extremely well with all our colleagues and are extremely reliable. Morning Data have also provided a system that allows Novus to be avaliable 24/7 via the web, therefore this is vital for the Company, in the event we experience a disaster and lose our Server Connection all employees can continue to use the Broking System, this is tested weekly and fantastic element we now have. I can stongly reccomend Morning Data and for those who worry with the Company being located in Dorset distance is not a problem at all. Kirstin is in London weekly and the strong team located in Dorset are excellent and have never been disappointed. Meridian will continue to work with Morning Data to develop eNovus further and with their support the Company continue to have a Professional, Reliable Broking System.

    Donn Cantwell

    Director at Iris Insurance Brokers Ltd

    Kirstin and her team were the consummate professionals responding to requests in a timely manor. Kirstin inspires and directs her team using professionalism and her caring nature. It was always a pleasure and always fun whenever with we had dealing with her.

    Norman Stock

    Business Relations Officer at Bournemouth University

    I have worked with Kirstin on a project over a period of years, and have always found her to be the consummate professional with an eye for detail and a deep knowledge of the world of commerce and business that extends far beyond the area her own business operates in.



    It is possible to do it differently.




    Dorchester, United Kingdom

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